I’m Joana Solas, a digital marketing specialist with a background in Nursing and a degree in Medical Laboratory Sciences. That foundation shaped how I approach marketing, with clarity, accuracy, and a strong understanding of trust and communication, especially in healthcare.
I transitioned into digital marketing and design, where I now focus on helping brands build a strong online presence through strategic content, social media, and systems that support real growth.
I’ve worked with clients across the US, Australia, and other global markets, supporting industries such as healthcare, senior living, clinics, and growing brands. My approach combines creativity with structure, ensuring that every piece of content is intentional, aligned, and built to perform.
Education
2016-2020
Riverside College, Inc.
Bachelor in Medical Laboratory Sciences
2014-2016
University of St. La Salle
Bachelor in Science of Nursing
2004-2014
St. Scholastica’s Academy
Primary and Secondary Education
Marketing & Strategy
Digital Marketing Strategy
Content Strategy & Planning
Brand Positioning & Messaging
Campaign Strategy & Execution
Audience Targeting & Segmentation
Growth Strategy
Healthcare Marketing Strategy
Design & Creative
Graphic Design
Visual Branding & Identity
Marketing Collateral Design
Social Media Visual Design
Creative Direction
Social Media & Content
Social Media Management
Content Creation (Graphics, Video, Copy)
Content Calendars & Scheduling
Short-Form Video Content (Reels, TikTok)
Educational & Authority Content
Engagement & Community Management
Website & Digital Platforms
WordPress Management
Shopify Product Management
Landing Page Content & Structure
Website Content Optimization
Amazon Post Publishing
Email & CRM Marketing
Email Campaign Strategy
Mailchimp and ActiveCampaign Management
Lead Nurturing Sequences
Patient Retention Campaigns
Operations & Managements
Project Management
Vendor Coordination
Marketing Operations
Competitive Analysis & Market Research
Cross Team Collaboration
Client Communication & Strategy Alignment
Certifications
2021
Social Media Marketing: Strategy and Optimization | Social Media Marketing: ROI | Social Media Marketing: Managing Online Communities | Social Media Marketing for Small Business | Social Media Marketing Foundations | SEO for Social Media | SEO Foundations | Personal Branding on Social Media | Marketing Foundations: Integrated Marketing Strategies | Ideation for Marketers | Content Marketing Foundations | Branding Foundations | Become a Social Media Advertising Specialist | Advertising on YouTube | Advertising on Twitter | Advertising on Pinterest | Advertising on Instagram | Advertising on Facebook | | Advanced Branding
2023
2024
Social Media Marketing: Strategy and Optimization | Social Media Marketing Strategy: Tiktok and Instagram Reels | SEO: Keyword Strategy | SEO Foundations | Marketing: Copywriting for Social Media | Marketing on LinkedIn | Marketing on Facebook | Marketing Tools: SEO | Marketing Strategy: SEO Content Writing | Digital Marketing Foundations | Becoming a Marketing Entrepreneur | Augmented Reality Marketing
2025
Proudly recognized as a LinkedIn Marketing Labs Marketing Strategy Professional, Joana Vanessa Solas demonstrates advanced skills in building and executing successful marketing campaigns on LinkedIn.
Logos I’ve designed for a range of Festivals, Startups, and Growing Brands
Crafted eye-catching posters for a diverse array of businesses and events.
Crafted eye-catching posters for a diverse array of businesses and events.